The countdown is officially on. UEFA EURO 2028 has been launched in spectacular style across the United Kingdom and Ireland, and in true London fashion, the heart of the celebration lit up Piccadilly Circus, where the new tournament brand was unveiled to fans on the giant digital screens at exactly 20:28 local time.
But beyond the lights and logos, there’s another group of people already playing their part in this story, the construction workers, engineers and tradespeople who will help bring the tournament’s infrastructure and fan experience to life.
Building the Stage for Football’s Biggest Festival
With matches set to take place in iconic venues across the UK and Ireland, including Wembley Stadium, the Tottenham Hotspur Stadium and Manchester’s Etihad, preparations are already underway to ensure facilities, transport links and hospitality zones are ready for an unforgettable summer of football.
From stadium refurbishments and temporary works installations, to public realm upgrades, fan zones and infrastructure reinforcements, construction workers will once again be the unsung heroes behind the spectacle.
For many of them, football isn’t just a pastime, it’s part of their DNA.
The Shared Language of Work and Sport
UEFA President Aleksander Čeferin summed it up perfectly during the launch: Football is the universal language. It expresses passion, skill, courage, solidarity and respect better than any other.
Those words echo deeply across construction sites up and down the country, where the same values: teamwork, resilience and precision drive every successful project. The camaraderie found on site isn’t all that different from the spirit of the changing room. Whether you’re tightening a scaffold tie or striking the ball from the halfway line, it’s all about coordination, trust, and shared goals.
London’s Workforce: Proud Builders, Proud Fans
For London’s construction community, the UEFA EURO 2028 tournament represents more than a sporting event, it’s a chance to showcase the capital at its best. Thousands of local workers will contribute to logistics, stadium preparation, infrastructure upgrades and even the pop-up fan experiences expected across central London.
Many have already been involved in major projects linked to the event, from improving transport routes to enhancing stadium access and safety standards. Just as they built the Olympic legacy in 2012, they’ll now help build the stage for another defining moment in British sport.
A Celebration of Craftsmanship and Community
Debbie Hewitt MBE, Chair of UK & Ireland 2028 Limited, described the upcoming tournament as a festival of everything we love about the game – its passion and ability to bring people together.
In the same way, construction has always brought people together: across trades, backgrounds and borders. The workers shaping London’s skyline today will be the same people cheering in pubs, on scaffolds, or in the stands come summer 2028.
As London Construction Magazine, we’ll be following every step of this journey, from the behind-the-scenes projects that make the tournament possible to the stories of everyday workers whose pride, sweat and skill form the backbone of Britain’s built environment.
So here’s to the builders, the dreamers, and the fans, the ones who’ll make EURO 2028 not just a tournament, but a triumph of teamwork, craftsmanship and community.
But beyond the lights and logos, there’s another group of people already playing their part in this story, the construction workers, engineers and tradespeople who will help bring the tournament’s infrastructure and fan experience to life.
Building the Stage for Football’s Biggest Festival
With matches set to take place in iconic venues across the UK and Ireland, including Wembley Stadium, the Tottenham Hotspur Stadium and Manchester’s Etihad, preparations are already underway to ensure facilities, transport links and hospitality zones are ready for an unforgettable summer of football.
From stadium refurbishments and temporary works installations, to public realm upgrades, fan zones and infrastructure reinforcements, construction workers will once again be the unsung heroes behind the spectacle.
For many of them, football isn’t just a pastime, it’s part of their DNA.
The Shared Language of Work and Sport
UEFA President Aleksander Čeferin summed it up perfectly during the launch: Football is the universal language. It expresses passion, skill, courage, solidarity and respect better than any other.
Those words echo deeply across construction sites up and down the country, where the same values: teamwork, resilience and precision drive every successful project. The camaraderie found on site isn’t all that different from the spirit of the changing room. Whether you’re tightening a scaffold tie or striking the ball from the halfway line, it’s all about coordination, trust, and shared goals.
London’s Workforce: Proud Builders, Proud Fans
For London’s construction community, the UEFA EURO 2028 tournament represents more than a sporting event, it’s a chance to showcase the capital at its best. Thousands of local workers will contribute to logistics, stadium preparation, infrastructure upgrades and even the pop-up fan experiences expected across central London.
Many have already been involved in major projects linked to the event, from improving transport routes to enhancing stadium access and safety standards. Just as they built the Olympic legacy in 2012, they’ll now help build the stage for another defining moment in British sport.
A Celebration of Craftsmanship and Community
Debbie Hewitt MBE, Chair of UK & Ireland 2028 Limited, described the upcoming tournament as a festival of everything we love about the game – its passion and ability to bring people together.
In the same way, construction has always brought people together: across trades, backgrounds and borders. The workers shaping London’s skyline today will be the same people cheering in pubs, on scaffolds, or in the stands come summer 2028.
As London Construction Magazine, we’ll be following every step of this journey, from the behind-the-scenes projects that make the tournament possible to the stories of everyday workers whose pride, sweat and skill form the backbone of Britain’s built environment.
So here’s to the builders, the dreamers, and the fans, the ones who’ll make EURO 2028 not just a tournament, but a triumph of teamwork, craftsmanship and community.
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| image: uefa.com |